Marketing

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Email Marketing: It’s Not Dead Yet!

Why is email marketing one of the best strategies businesses still use today? Despite the rise of social media marketing and advertising, email campaigns are not dead yet. Personalized communication with customers is just one of the top benefits of email marketing.

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Why Your Business Website Needs Video Content

Search engine optimization is far trickier than it was only a few years ago when web developers and DIY-minded business owners would incorporate keywords into website copy, stuff graphics with metadata, and enter their URLs into form fields on major search engine “tools” pages. But in this new age, video content is a significant marketing strategy businesses …

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